Blog #6

I totally think that product plaecement is important. Just from withching that clip, I remember Snapple. I actually almost wan to go buy some. The idea of advertising is getting information about the product out there. They want the consumer to recognize that it exists, and that it is good. If we are constantly seeing a certain product in a movie or show that we watch, our attitude towards the show could be translated over to our attitude about the product. It is a great idea to use product placement in areas like this. This is especially affective to teenagers. Teenagers get really involved in certain shows. They grow to love the charachters. If they see these characters using a certain product, they may very possibly go out and buy this product for just that reason. Teenagers are stupid, these somewhat subliminal messages can affect them and coerse them into making decisions. Overall, the idea of this kind of product placement is a great idea, it may not always catch the viewer's attention, but it is deffinately worht a try.