The video addressed the issue of children being exposed to media. The media realizes that if they influence the youth, they will be affected for the rest of their lives. Children also influence what their parents buy. The media targets boys and girls differently. Boys like to be tough, and girls like to be pretty. It talks about how our country doesn't limit the types of media we put out. At the end of the video, the problems of this kind of advertising is talked about. Our media is training kids to become "little consumers." The media is guiding kids to make unhealthy decisions, and this is affecting their life expectancy.
The media is at no fault in this. They are just trying to make money. The entire concept is wrong, but media will not just stop because of this. They know that their advertising is causing problems. In order to fix this, a restriction would need to be put on the types of ads that are being made. This will probably never happen, but thats the only way to make it stop. If the media benefits from targeting youth, they will continue to do it so they can make more money.
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I agree with your blog 100%! Even though I feel it's very wrong to address unhealthy media towards children, I feel the media is doing to keep there business steady. Children aren't old enough to make decisions for themselves, but they do a good job retaining information. Which is scary in the real world, because it is hard for parents to keep unhealthy media out of their lives. Keep up the good work! Blog your heart out!
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